GM - Data Marketing

Role

New Product Development - Advanced/ Future Technologies

Job Level/ Designation

M3

Function / Department

Corporate Marketing

Location

Corporate Office, Mumbai

Job Purpose

Lead and drive Future Communications product development & GTM to deliver differentiated best in case services for customers

Key Result Areas/Accountabilities

• Lead the ideation, technical development, and launch of innovative future

communication propositions

• Work with key ecosystem players incl. Google, Facebook & Ad partners to create win-win propositions
• Define vision and strategy for a pipeline of new Comms products, execute full product cycle, integrate customer and partner feedback into product requirements & driving prioritization
• Drive and execute go-to-market plans for new propositions, collaborating closely with cross-functional teams to determine effective launch strategy, including rollout sequencing, creative asset development, and communication goals to best drive awareness, engagement, and uplift
• Track success metrics for key product, improvements and measure impact, build a feedback loop for continuous improvement
• Ability to analyze and structure complex agreements with a proven track record of execution

Core Competencies, Knowledge, Experience

• 8 + years product management experience.
• Strong stakeholder management. Competent and confident in relationship building
• Digital and lifecycle marketing domain knowledge along with keen interest in understanding journeys and go to market approaches
• Proven ability to manage and work with cross-functional teams in a matrix

environment

• Project management experience, experience leading and executing multiple projects
• Excellent interpersonal and communication skills to formulate and articulate contractual, technical, financial and value points among internal teams & partners
• Understanding of telecom networks and related technologies
•  

Must have technical / professional qualifications

MBA and/or Engineering background will have added advantage however not necessary