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GM - Data Marketing

Job Req ID:  12901

Mumbai, IN

Function:  Marketing/Digital


New Product Development - Advanced/ Future Technologies

Job Level/ Designation


Function / Department

Corporate Marketing


Corporate Office, Mumbai

Job Purpose

Lead and drive Future Communications product development & GTM to deliver differentiated best in case services for customers

Key Result Areas/Accountabilities

  • Lead the ideation, technical development, and launch of innovative future

communication propositions

  • Work with key ecosystem players incl. Google, Facebook & Ad partners to create win-win propositions
  • Define vision and strategy for a pipeline of new Comms products, execute full product cycle, integrate customer and partner feedback into product requirements & driving prioritization
  • Drive and execute go-to-market plans for new propositions, collaborating closely with cross-functional teams to determine effective launch strategy, including rollout sequencing, creative asset development, and communication goals to best drive awareness, engagement, and uplift
  • Track success metrics for key product, improvements and measure impact, build a feedback loop for continuous improvement
  • Ability to analyze and structure complex agreements with a proven track record of execution

Core Competencies, Knowledge, Experience

  • 8 + years product management experience.
  • Strong stakeholder management. Competent and confident in relationship building
  • Digital and lifecycle marketing domain knowledge along with keen interest in understanding journeys and go to market approaches
  • Proven ability to manage and work with cross-functional teams in a matrix


  • Project management experience, experience leading and executing multiple projects
  • Excellent interpersonal and communication skills to formulate and articulate contractual, technical, financial and value points among internal teams & partners
  • Understanding of telecom networks and related technologies

Must have technical / professional qualifications

MBA and/or Engineering background will have added advantage however not necessary