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AGM - Postpaid Onboarding & Activations

Job Req ID:  21642
Location: 

Mumbai, IN

Function:  Marketing/Digital
About: 

Role

AGM – Onboarding and Activations

Job Level/ Designation

M2/ AGM

Function / Department

Marketing

Location

Mumbai

Job Purpose

  • To develop and manage postpaid products and programs that will deliver key business objectives on new subscriber acquisitions as well revenue.
  • The product manager in this role would be responsible for building new postpaid  propositions and driving their GTM, developing marketing programs/ schemes and driving their execution through cross- functional teams, management of existing channels as well as building and scaling of new ones.   

Key Result Areas/Accountabilities

  • Responsible for ensuring delivery of key business KPIs on consumer postpaid acquisitions and ARPU vs DB
  • Conceptualize and design new products, activation/lead generation programs, schemes to drive overall business objective
  • Deep-dive into and drive initiatives to improve quality of new acquisitions
  • Work with Cross Functional stakeholders (Corp Marketing, Corp Retail and Circle Ops) to develop Go-to-Market action plans to ensure smooth product launches  
  • Track industry and competition including products, tariffs, trade schemes, promotions, advertising

Core Competencies, Knowledge, Experience

  • Business Orientation
  • Managing cross functional relationships to drive business outcomes
  • Communication & Interpersonal skills
  • Project Management
  • Prior experience of driving sales, partnerships and trade marketing would be an advantage

Must have technical / professional qualifications

MBA with 7 to 10 years of experience