AGM - Category Manager
Mumbai, IN
Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
We're proud to be an equal opportunity employer. At VIL, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected and empowered to reach their potential and contribute their best.
VIL's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our Values of Passion, Boldness, Trust, Speed and Digital. Consequently, our recruiting efforts are directed towards attracting and retaining best and brightest talents. Our endeavour is to be First Choice for prospective employees.
VIL ensures equal employment opportunity without discrimination or harassment based on race, colour, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.
VIL is an equal opportunity employer committed to diversifying its workforce.
Job description
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Role |
Category Manager –New Business |
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Job Level / Designation |
M2/AGM |
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Function / Department |
Digital |
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Location |
Corporate Office, Mumbai |
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Context for the new role |
As part of Vodafone Idea’s strategic focus to strengthen its digital footprint and unlock new streams of monetization, we are continuously refining our digital roadmap to adapt to evolving market dynamics. To accelerate this transformation, we are prioritizing the development of new business verticals with our long-term growth objectives. This includes exploring and if deemed fit venturing into high-potential domains Given the importance of this agenda, the new role has been envisioned to evaluate, build, and scale new businesses & expand digital adoption. This role is critical for steering innovative business models, ensuring robust feasibility analysis, and leading Go-to-Market (GTM) strategies for emerging ventures.
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Proposal |
We propose the creation of an Assistant General Manager – New Business Development role to support Vi’s strategic agenda by expanding its digital footprint through innovative business models and partnerships. The manager will work closely will the Vertical Lead to support strategy development, and ensure smooth execution of digital ventures
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Job purpose |
Explore, Evaluate, Set-up & drive new lines of business for VIL as per the digital roadmap and deliver incremental revenue for the organization as per the business plan.
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Key Result Areas / Accountabilities |
New Business Evaluation and Feasibility Analysis Conduct in-depth market research, competitive analysis, and consumer studies to identify potential business opportunities. Evaluate emerging technologies, business models, and market trends to assess feasibility and alignment with company goals. Develop detailed business cases, including financial modeling, ROI assessments, and risk analysis to support decision-making. Prepare comprehensive reports and presentations summarizing findings, recommendations, and next steps. Collaborate with internal teams and stakeholders to ensure that evaluations align with strategic business objectives.
Operations and Analytics Oversee operational execution of new business initiatives and partnerships. Implement and track key performance metrics to assess the success and growth potential of business ventures. Use data and analytics to evaluate performance, identify improvement areas, and optimize processes. Provide actionable insights to internal teams for continuous improvement and business scaling. Go-to-Market (GTM) Execution Support the development and implementation of GTM strategies for newly approved business initiatives. Collaborate with cross-functional teams to define the consumer journey, product positioning, marketing strategies, and operational rollout. Monitor and report on GTM performance, providing actionable recommendations for optimization.
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Other tasks |
Manage key stakeholders at various levels |
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Key Performance Indicators |
Evaluate New Business Analytics and Innovation |
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Core Competencies, Knowledge, Experience |
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Must have technical / professional qualifications |
MBA preferred |
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Years of Experience |
5- 7 years |
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Industries to look from |
Telco, Fin-tech, Media & Entertainment, Consulting & Strategy |
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Ideal Organizations to look from |
Airtel, Amazon, Flipkart, Tata Play, Paytm, Samsung, Apple, Swiggy, Zomato, Uber, Google, Facebook and the likes |
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Team Size |
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Business Size |
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Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership