AGM - Postpaid Marketing Specialist

Role

Cluster Marketing Postpaid Specialist

Job Level/ Designation

AGM Postpaid Marketing

Function / Department

Marketing / Cluster / M2

Location

Kerala

Job Purpose

Manage and grow Post paid Base and Revenue and deliver share growth .

Key Result Areas/Accountabilities

• Deliver Base growth as well as Revenue outcomes as per DB.
• Deliver NPS leadership for Post paid consumers.
• Drive preference to win incremental share from Post paid consumers in the category – MNP.
• Aid Sales to drive incremental; new adds thru strong GTM deployment.
• Understand consumer trends and competition landscape to aid insights and proposition development.

Core Competencies, Knowledge, Experience

• Understand consumers and emerging consumer trends and consumer buying behavior.
• Have the ability to sift through consumer speak and generate insights to build a comprehensive GTM, aid proposition development etc.
• Digital landscape , choice of media vehicles to impact consideration and choice. SEO, Performance Marketing.
• Clear understanding of ROI on Media outlays.
• Strong Cross functional skills and ability to work with ambiguity and unstructured environments is a requirement

Must have technical / professional qualifications

Consumer Marketing experience with Sales and Distribution - Should have managed a sales Territory.

MBA from a  tier 1/2 school is essential with 2 – 5 years of experience